Every learning leader faces it sooner or later: “Should my team build it or should we outsource?” When a new training initiative lands on your desk, do you lean on your in-house team or bring in outside experts?
There’s no one-size-fits-all answer. The best decision depends on your timeline, budget, internal skill sets, and how complex the project really is. In this article, we’ll explore when to keep eLearning development in-house, when outsourcing makes sense, and how many companies are successfully blending the two.
What eLearning Development Really Involves
Let’s start by defining what we mean by eLearning development services. It’s much more than building a few slides and uploading them to the learning management system (LMS).
True eLearning development involves:
- Storyboarding to structure learning around objectives.
- Multimedia production graphics, audio, video, and animation.
- Authoring tools like Articulate Storyline, Rise, Captivate, and Vyond.
- Testing and quality assurance for both functionality and accessibility.
- LMS integration and post-launch maintenance.
You may be wondering about needs analysis, high-level design, and measurement. Those aspects belong with instructional design and learning experience design.
Few organizations have all these skills fully staffed internally. That’s why evaluating what to outsource (and when) can save time, money, and frustration later.
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When In-House Makes Sense
Deep Institutional Knowledge
Your internal team already knows the culture, tone, and brand standards. They understand the internal politics, workflows, and compliance requirements that an outside consultant might need weeks to learn.
If the project requires in-depth understanding of the company, it might make sense to keep the eLearning development in-house. An example might be sensitive training about culture.
Budget Predictability
When your eLearning demand is steady, salaried employees are a predictable expense. You won’t see spikes in your budget every time a new course is requested.
However, if your workload fluctuates (as it does in most organizations), that predictability can turn into idle capacity between projects or over-hiring.
When Outsourcing eLearning Development Is the Smarter Choice
Specialized Skills or Tools
Outside experts bring the skills your team might not have such as gamification, scenario-based learning, mobile-first design, or AI-driven simulations. They’re fluent in the latest tools like Storyline, Vyond, and Synthesia, and can often deliver creative solutions faster than you could build internally.
Tight Deadlines or Large-Scale Projects
When you need ten courses by next quarter or need to train 5,000 employees by next month outsourcing is a lifesaver. External development partners can scale production quickly without the hiring and onboarding headaches.
Fresh Perspective
Sometimes, internal teams are too close to the material. An instructional design consultant or eLearning developer from outside can bring fresh eyes, identify redundancies, and suggest more engaging ways to present information.
Cost and Flexibility
With outsourcing, you pay only for what you need when you need it. There’s no long-term overhead. It’s especially effective for companies with project-based learning needs or inconsistent training demand.
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The Hybrid Approach: Best of Both Worlds
More and more organizations are blending in-house and outsourced models. In this setup:
- Internal teams manage content strategy, stakeholder input, and reviews.
- Staffing partners handle course design, media production, and development.
This model delivers scalability, creativity, and speed without losing control of the message.
Example structure:
- In-house: Subject Matter Experts, training strategy, branding, and compliance.
- Outsourced: eLearning developers, graphic artists, voice talent, and QA testers.
Pro Tip: Set up shared templates, project trackers, and clear feedback loops between teams to keep collaboration seamless.
How to Decide: A Quick Assessment Checklist
Here’s a simple way to evaluate your next project:
- Do we have the internal bandwidth and skill mix to deliver this on time?
- Is this a one-time initiative or an ongoing need?
- Does this project require specialized tools or design innovation?
- How critical is the timeline?
- How sensitive or confidential is the content?
- What’s the cost of delay if we build internally?
If you answer “no” to the first question or “yes” to the last three, outsourcing may be the better route.
Partnering with the Right Outsourcing Provider
If you decide to outsource, choose your partner wisely. The best vendors act as extensions of your team, not just order-takers.
Look for:
- L&D experience. Do they understand instructional design and adult learning theory, or are they a team of salespeople and recruiters with no industry experience?
- A strong vetting process. The partner should personally screen and interview consultants, not just send resumes.
- Transparent communication. You should know who you’ll work with once the contract is signed.
- Scalability. Can they staff multiple roles such as instructional designers, eLearning developers, virtual classroom producers, and facilitators quickly for large rollouts?
- Client testimonials. Ask for examples of similar projects and measurable outcomes.
At TrainingPros, we specialize in connecting companies with vetted instructional design consultants, eLearning developers, and learning and development consultants who can jump in and deliver results fast. Our Relationship Managers are former L&D professionals who understand what success looks like from both the client and consultant side.
Partners who "get" L&D
Conclusion: Choose for Strategy, Not Convenience
Whether you build in-house, outsource, or blend both, the key is to make a strategic choice. Think about scalability, skill needs, and long-term ROI, not just immediate cost savings.
When done right, outsourcing doesn’t replace your team; it extends it. The right partner will free your internal experts to focus on what matters most: driving performance and business results.
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Does your L&D team have more projects than people? TrainingPros has been named a Top 20 Staffing Company internationally by Training Industry, and recognized as a Smartchoice® Preferred Provider by Brandon Hall Group for 2025. We’re also proud to be named a Champion of Learning by the Association for Talent Development (ATD)—an international honor that reflects our dedication to excellence in corporate learning. These accolades underscore TrainingPros’ unwavering commitment to delivering high-quality, tailored training solutions.
If your projects need instructional designers, virtual classroom producers, facilitators, or other L&D consultants for your leadership development design projects, reach out to one of our industry-expert relationship managers today.
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