Why Designing for ILT Is a Different Skill (Even If You Know Instructional Design)

Why Designing for ILT Is a Different Skill Even If You Know Instructional Design By Leigh Anne Lankford

If you’ve been in instructional design for a while, you’ve probably worked with Robert Gagné and his 9 Events of Instruction. They’re still relevant. They still guide how we design learning.

But here’s what we are hearing more often from learning leaders. They’re having a hard time finding instructional designers who can design for classroom or virtual instructor-led training.

Not because those designers don’t understand instructional design, but because most of their experience has been in eLearning. And while the same principles apply, designing for ILT or VILT is a different skill set. It requires a different way of thinking about how learning actually happens.

The Real Difference: Who Owns the Learning Experience?

At a high level, all instructional design is grounded in the same principles. You still need to:

  • Capture attention 
  • Introduce content 
  • Provide practice 
  • Reinforce learning 

That hasn’t changed. What has changed is where those responsibilities live.

In eLearning, the course owns the experience. Everything has to be built into the content. In ILT or VILT, the facilitator and learners share that responsibility. The experience unfolds in real time.

That shift from controlled to shared changes how you design every part of the learning experience.

Gagné’s 9 Events—Same Model, Different Execution

Gagné’s 9 Events of Instruction are often taught as a sequence:

  1. Gain attention 
  2. Inform learners of objectives 
  3. Stimulate recall of prior learning 
  4. Present content 
  5. Provide learning guidance 
  6. Elicit performance 
  7. Provide feedback 
  8. Assess performance 
  9. Enhance retention and transfer 

Those don’t go away. But how you design for them looks very different depending on the environment.

Here’s where the difference becomes more concrete. The same 9 events show up in both formats, but they’re executed very differently.

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Gagné’s 9 Events: eLearning vs. ILT/VILT Design Approach

Event
eLearning Approach
ILT / VILT Approach
1. Gain Attention

Visuals, animation, or a scenario to pull learners in immediately

Facilitator uses a story, question, or real-world example to engage the group

2. Inform Learners of Objectives

Clearly stated on screen, often at the beginning of the module

Positioned conversationally by the facilitator, sometimes woven into the opening discussion

3. Stimulate Recall of Prior Learning

Prompts, questions, or quick interactions built into the course

Facilitated discussion where learners share past experiences or knowledge
4. Present Content

Structured, self-paced content with explanations built in

 High-level content supported by facilitator explanation, stories, and examples

5. Provide Learning Guidance
 

Embedded hints, examples, and explanations within the course

Facilitator guides learning through questions, coaching, and clarification

6. Elicit Performance (Practice)

Individual scenarios, branching, or knowledge checks

Group activities, role plays, and real-time problem solving

7. Provide Feedback

Pre-written, standardized feedback for each response

Real-time, personalized feedback from facilitator and peers

8. Assess Performance

Quizzes or assessments with consistent scoring

Observational assessment, discussion, or applied activities

9. Enhance Retention & Transfer

Job aids, summaries, and follow-up resources

Reflection, discussion, and connection to real-world application

At a glance, the structure looks the same. But the design responsibility shifts from content to facilitation and that’s where the skill set starts to diverge.

1. Setting the Stage Looks Less Like
Content and More Like Facilitation

(Gagné’s events: Gain Attention, Objectives, Recall)

In eLearning, these elements are visible and structured. They might appear as an engaging intro (gain attention), clearly stated objectives (objectives), and prompts to activate prior knowledge (recall). Everything is designed into the experience.

In ILT or VILT, these moments are often created by the facilitator:

  • Opening questions 
  • Stories 
  • Discussion prompts 

As a designer, your role shifts.

You’re now designing an environment giving the facilitator what they need to create the moment.

2. Content Isn’t the Center of the Experience

(Gagné’s events : Present Content, Provide Guidance)

This is where many designers default to an eLearning mindset.

In eLearning content must stand on its own. Explanations are built into the course. Guidance is embedded directly.  

In ILT/VILT:

  • Content is often intentionally lighter 
  • The learning happens through discussion 
  • Guidance lives in facilitator notes, not just slides 

In classroom design, you’re not designing screens. You’re designing how a conversation unfolds and how the facilitator supports it.

3. Practice Becomes Less Predictable and More Powerful

(Gagné’s events : Elicit Performance, Provide Feedback, Assess)

In eLearning, practice is controlled. For instance, scenarios follow a defined path, even branched scenarios are defined. Feedback is pre-written. Assessments are consistent for every learner. Every learner experiences the same thing in an eLearning course.

In ILT/VILT, practice is different:

  • Discussions go in different directions 
  • Role plays vary by group 
  • Feedback is real-time and often peer-driven 

That variability isn’t a problem; it’s the whole point of choosing ILT. But it means the designer has to think differently:

  • What could happen in this activity? 
  • Where might learners struggle? 
  • How can the facilitator guide the experience without controlling it? 

The ID is designing for flexibility, not consistency.

4. Retention Happens Through Experience,
Not Just Reinforcement

(Gagné’s events : Enhance Retention and Transfer)

In eLearning, retention is often supported through repetition of main points, summaries, job aids, and follow-up resources.  

In ILT/VILT, retention is built differently:

  • Shared experiences 
  • Discussion 
  • Reflection 
  • Real-world application 

Learners remember what they talked through, worked through, and connected to their own work. That’s harder to design, but it is often much more impactful.

Where Instructional Designers Often Get Stuck

This is where hiring managers are feeling the gap. Designers who are strong in eLearning often:

  • Put too much content on slides 
  • Under-design the facilitator guide 
  • Struggle with timing and pacing 
  • Default to presentation instead of interaction 

Not because they lack skill. But because they’re applying a content-first mindset to an experience that depends on facilitation.

What Strong ILT/VILT Design Looks Like

When ILT or VILT is designed well, you’ll notice:

  • Slides that support the experience (not carry it) 
  • Facilitator guides that are detailed and intentional 
  • Activities tied directly to real-world application 
  • Clear timing, but built-in flexibility 
  • Moments for discussion that feel natural 

It feels less like a presentation and more like a structured, guided experience.

Why This Matters Right Now

This isn’t just about design preference. It’s showing up in how organizations build their teams. Many L&D teams are strong in eLearning.

But when they need:

L&D teams often turn to ILT or VILT. And they’re realizing that not every instructional designer has experience designing for that environment.

Final Thought

The principles of instructional design haven’t changed. But the way we apply them has. As organizations rebalance between digital and live learning, the ability to design for both is becoming a differentiator.

For instructional designers, that’s an opportunity. For hiring managers, it’s something to look for more intentionally.

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Frequently Asked Questions
About Designing for ILT

What is the biggest difference between ILT and eLearning design?


Instructional design contractors are a good fit if your team needs to move quickly, lacks internal capacity, or needs external perspective without adding a permanent headcount. The strongest fit occurs when the contractor can integrate quickly, understand the business context, and support outcomes without disrupting internal workflows.

Many instructional designers have focused on eLearning development, and ILT design requires a different approach centered on facilitation and interaction.

Yes, but it requires a shift in mindset from building content to designing experiences that facilitators deliver.

Yes, but it requires a shift in mindset from building content to designing experiences that facilitators deliver.

ILT is often more effective for leadership development, onboarding, and situations where discussion and real-time interaction are critical.

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Leighanne Lankford

With more than 30 years of experience in Learning and Development, I bring a wealth of expertise to every project. My career has spanned roles from instructional designer to learning leader, equipping me with a deep understanding of the industry. Holding an MS in Human Resource Development, I’ve been recognized with multiple industry awards for my contributions as a practitioner. Under my leadership, my company has won dozens of L&D industry awards, reflecting our commitment to excellence. Since 2007, I’ve been passionate about connecting consultants with impactful projects at TrainingPros, ensuring both clients and consultants thrive. Connect with me to explore insights that elevate your L&D strategies.
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